By Baba. Greeting card. Published at Monday, January 08th, 2018 - 22:40:40 PM.
Operation procedures - How will you run your business? Who do you need to help in the process? What are your creation plans and how will you develop your product? Are you going to do all the work yourself? Will you advertise through a catalog or through a website? Will you have an inventory on hand or make cards as they are ordered? Is this going to be a part-time business or your full-time income? Long-term and short-term goals - Where do you see your business being in a year, two years, three years and five years? Write a detailed monthly action plan for the next year and a quarterly detailed plan for each of the years after that. Set your goals and plan how you intend to reach those business goals.
To get your greeting cards into stores you will need to do a great deal of cold calling and legwork. Design a portfolio of your cards, a price list of costs and contact the buyer for each store. Small stores may be the way to start and then when you go to larger established or national chains you can show them the success that you have had in other stores. What does the printing cost? When going to a print shop or having them printed by an online printing company you get a cheaper cost per card with larger orders. It depends on where you go and how many cards you want printed. You can also get a discounted price if you are not in a hurry for your order. Cards can cost approximately $200 for 250 cards at a printing shop. Printing cards at home can work out to be quite expensive due to costs of ink for the printer you have, though again if you buy in bulk you can get a reasonable price. Dont be afraid to shop around.
So far weve discussed very happy and joyous occasions that you can offer card as a congratulations to and thank you too, however, there are somewhat sad reasons to give cards as well. If there is a death in the family, a condolence card is given to show your support and love for the person suffering the loss. Other fairly sad are the I Miss You or Going Away which are either when someone is leaving a workplace or city and are offered by friends and family or co-workers. These are usually very emotional times and the cards are heartfelt and sincere, especially when its most difficult to find the words to describe your feelings.
I would definitely start your business online. This is the best way to test your products and find your market without the massive upfront costs associated with opening a store. Just recently one of the largest greeting card stores in Delaware, Coccia is shutting its doors after 35 years in the business. Back in February 2010, market research firm Mintel reported that the $11 billion greeting card business was being bombarded by new online competition. Its been staving off threats by introducing creative new cards -- think of the ones with music built-in, or others that allow purchasers to record a personal greeting. But the industry has been merely treading water for a couple of years now after strong growth earlier this decade, the report said.
Any content, trademark’s, or other material that might be found on the saleveiling website that is not saleveiling’s property remains the copyright of its respective owner/s. In no way does saleveiling claim ownership or responsibility for such items, and you should seek legal consent for any use of such materials from its owner.