Published at Tuesday, May 22nd, 2018 - 19:08:21 PM. Greeting card. By Baba.
When I receive a greeting card I feel important because I know someone is thinking of me. I usually hold on to the card for a few days and display it so I may look at it. Then I have to make the decision whether to discard or keep the card. Like many of us who have limited storage space, I have to be selective about what I keep. Unfortunately, most times I find myself throwing out the greeting card. I usually have negative feelings about having to do this. The thoughtful card sender spent time looking for the right card, and many times the card is very attractive and I hate to just throw it out. An average person receives 20 greeting cards per year and I bet many have similar feelings about discarding attractive greeting cards.
By the early 1400s, handmade paper greeting cards were being exchanged in Europe. The Germans are known to have printed New Years greetings from woodcuts as early as 1400, and handmade paper Valentines were being exchanged in various parts of Europe in the early to mid-1400s. However, by the 1850s, the greeting card had been transformed from a relatively expensive, handmade and hand-delivered gift to a popular and affordable means of personal communication, due largely to advances in printing and mechanization. This trend continued, fuelled by new trends like Christmas cards, the first of which appeared in published form in London in 1843 when Sir Henry Cole hired artist John Calcott Horsley to design a holiday card that he could send to his friends and acquaintances. Technical developments like color lithography in 1930 propelled the manufactured greeting card industry forward.
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