By Baba. Greeting card. Published at Tuesday, November 14th, 2017 - 19:55:47 PM.
What is the simplest, most effective way to get a message out to people again and again? Using custom greeting cards can let you present whatever message you choose, in an attractive and memorable way. What advantages do custom greeting cards have over other kinds of communication? They give people a reason to save and reread: unlike a phone call, an email, or a generic greeting card, custom greeting cards give people something to save, revisit, and share. If you can create a unique message for your cards, you can give people a joke to tell, a picture to share, and a memorable greeting. They arent ephemeral like a phone call, and unlike an email someone cant just file them away - the only right way to treat a well-considered card is to display it. Displaying custom greeting cards in a home or office is both a way to remind oneself about the card, and to show it off to others. Giving your friends the chance to do that is always a good plan.
Financing- Do you have the capital needed to start your own business without financial help? How much money do you plan to invest? Do you need other investors? Do you plan to have a partner, ask family and friends for investment capital or apply for a business loan or grant? Applying for a business grant or loan will require a detailed business plan to be submitted showing that you have thought out and planned everything necessary to start your business. This will also require financial information from you for the past three years, projected costs and income, resumes of those involved in the business, overhead expenses, competitors in area, and how you plan to compete.
To get your greeting cards into stores you will need to do a great deal of cold calling and legwork. Design a portfolio of your cards, a price list of costs and contact the buyer for each store. Small stores may be the way to start and then when you go to larger established or national chains you can show them the success that you have had in other stores. What does the printing cost? When going to a print shop or having them printed by an online printing company you get a cheaper cost per card with larger orders. It depends on where you go and how many cards you want printed. You can also get a discounted price if you are not in a hurry for your order. Cards can cost approximately $200 for 250 cards at a printing shop. Printing cards at home can work out to be quite expensive due to costs of ink for the printer you have, though again if you buy in bulk you can get a reasonable price. Dont be afraid to shop around.
I havent had the privilege of seeing even a picture of it, but there is a Valentine card made in the 1400s that is on display in a British Museum. The first Christmas Card was commissioned by Sir Henry Cole in 1843 where he had John Calcott Horsley paint a card for him centering around the feeding and clothing of the poor. Although he wasnt the first, Louis Prang is known as the Father of the American Christmas Card because prior to that we imported our greeting cards from England. Greeting cards were original fairly expensive because they were a handmade and hand delivered gift so they were mainly enjoyed and shared by the wealthy. By about the 1850s they became more affordable because of the advances in printing and postage rates were very reasonable.
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