By Baba. Greeting card. Published at Sunday, May 20th, 2018 - 09:07:06 AM.
The ritual of sending greeting cards can be traced to the early Chinese, who exchanged goodwill messages to bring in each New Year, and to the ancient Egyptians, who communicated their good wishes on papyrus scrolls. However, greeting cards have only been a part of the tradition of many cultures for about two centuries or a little more, to be precise. The oldest identified greeting card is a Valentines card made in the 1400s, which can be found in a museum in London. It was during the 19th century that greeting cards gained real status. It was during the latter part of this century that cards got incorporated into mainstream culture, so that most of the population could actually afford it. It was around that time that cheap printing came into being and a new trade for printers and artists was born. Soon after, post offices were inundated with millions (literally) of letters during the Christmas week alone. Keeping in line with this new trend were Easter, Halloween and Thanksgiving, which gained momentum as suitable occasions for card-giving.
Do you need any new software or equipment like printers? What kinds of paper and decorations will your cards use and how much will the equipment cost that you need to start out? Competition and Demand for Product - Who are your competitors? What do you offer that your competitors do not? How will you make your product unique so that you offer something that is not available now to potential clients? Are you planning on marketing to businesses? Are you planning on marketing with a website and running your business completely online or will you be marketing to companies and stores with your product on shelves? Who already sells products like yours and can you compete with those who are already selling similar products?
Operation procedures - How will you run your business? Who do you need to help in the process? What are your creation plans and how will you develop your product? Are you going to do all the work yourself? Will you advertise through a catalog or through a website? Will you have an inventory on hand or make cards as they are ordered? Is this going to be a part-time business or your full-time income? Long-term and short-term goals - Where do you see your business being in a year, two years, three years and five years? Write a detailed monthly action plan for the next year and a quarterly detailed plan for each of the years after that. Set your goals and plan how you intend to reach those business goals.
In order to start your own greeting card business and write your business plan there is some information that will help you along during the process. You should consider the following: What kind of income can you generate with this? Greeting cards can range in price from $0.50 to $8.50 a card. More than $7.5 billion is generated in retail sales of greeting cards and more than seven billion cards are sold each year. What are the actual steps that you need to take in order to start your own Greeting Card Business?
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